Top 20 clothing brands of Pakistan [2023 Updated]

You are probably aware of the fact that Pakistan is sanctuary to some of the best clothing brands out there. In fact top clothing brands of Pakistan are famous across the world especially in subcontinent and middle east.

Their aesthetics and beauty is a melting pot of styles, portraying the country’s rich cultural diversity and origins.

Moreover, with a few exceptions, all these brands have one thing in common that is the affordable price.

Yes, these brands not only have reasonable prices but also good quality. You can surly rely on them, with some exuberant prints.

List of top 20 clothing brands of Pakistan


top clothing brands of Pakistan

Sapphire is one of the top brand of Pakistan in Textile and clothing. It is famous for combining 100% pure fabric with unparalleled designs at an affordable price.

Moreover, it offers something for everyone ranging from unstitched cloths to daily wear, scarves, silk tunics, party and daily wears.

Sapphire claims that their top-notch quality is one of their key components and it is not something that is to be compromised.

2. Khaadi: women clothing brands in Pakistan

It almost feels like women are crazy about Khaadi.


There is always a big crowd gathered at Khaadi outlets. Reason for such good reputation is good quality at affordable price.

Similarly, Khaadi makes it to top female clothing brands in Pakistan due to the kind of thread they use in their clothings which does not wear off so easily.

Over the years another trait I notices about Khaadi which is probably missing amongst some of the other top in Pakistan is behavior of dealing staff. They are super polite and guide you properly without agitating you.

Some of the other top brands of Pakistan need to work on that.

3. Limelight:

The enchanting limelight is one of the most loved ladies’ clothing brands in Pakistan.

Similarly, it offers one-of-a-kind eastern and western wear assortments at reasonable costs.

The unstitched fabrics have excellent prints that any lady will succumb to. The cost astonishingly is pretty much as low as PKR 900 to 1000.

4. Generation:

The greater part of individuals loves Generation in Pakistan because of their limited but diverse. If you are unable to discover your style anyplace, you will definitely get something at Generation.

Moreover, among these brands, Generation never neglects to analyze and convey recent colors and trends each season.


Generation is exclusively a ladies’ brand that takes pride in being a women’s brand. Their beginning cost is by and large 1350 which is quite astonishing. 

5. Sana Safinaz: women clothing brands in pakistan

women clothing brands in pakistan

Sana Safinaz is a pioneer when it comes to fashion and one of the most renowned and enhanced clothing brands of Pakistan.

The brand is considered as innovation-loving among the top fashion brands of Pakistan by setting up a high standard for the market when it comes to style and fashion

Moreover, its prices also range in affordable brackets for the masses. You should definitely have a go at it.

Also see : 18 businesses ideas in Pakistan that will change your life!!

6. Nishat:

Among the list, Nishat has a predominant spot in the list of top fashion brands of Pakistan. Nishat enterprise has portrayed its image with an assortment of embellishments. It is a remarkable mix of styles dynamically.

Nishat has been serving our general public since 1992 by opening its first outlet in Lahore. You can purchase ready-to-wear and sewed garments relying on your decision and spending plan.

Indeed, they are giving Material, Yard, Cotton, Cambric, Khaddar, Silk and Thick texture with an excellent shading mix. 

7. Edenrobe: online clothing brands in Pakistan

online clothing brands in Pakistan

Edenrobe is an eastern clothing brand that is a combination of legacy and advancement.

Though, with time, they have managed many clothing and apparel styles since 1988 and have intrigued individuals as well as masses with their splendid arrangements.

As one of the top clothing brands of Pakistan, they have introduced Women, Gentlemen, and Children’s collections in sewed and unstitched forms.

Specifically, they have put in an extra effort in bringing out premium quality ready to wear dresses. These dresses are intended to guarantee the ideal metropolitan look by a mix of value, solace, catchy styles, and astounding tones. 

8. Gul Ahmad:

Gul Ahmed, the name of “Dependability and heritage” started in 1953 and is in the top Pakistan dress brands Without a doubt, it is in top fashion brands in Pakistan simultaneously famous both in Women and men by delivering their sewed and unstitched clothing.

Fundamentally, it is famous that summers are not summers without Gul Ahmad. They are giving quality items at reasonable costs.

Most incredibly it generally gives a huge variety of dress plans with beguiling colors very famous among People of every age.

9. Kayseria:

One of the top brands in Pakistan, Kayseria has several retail locations. They provide a broad range of stunning collections for ladies that highlight the beauty of Asia via their exquisite designs and amazing color palettes. Kayseria has quickly established a reputation in the nation’s extensive fashion sector. They provide their clients pure cloth of the highest quality in tasteful patterns.

They create their clothing in such a way that when a typical woman wears it, it accentuates her attractiveness and confidence. They drew inspiration from a variety of traditional outfits worn by all different types of women around the nation. They establish themselves as one of the top fashion brands and provide their consumers the finest by working hard and collaborating well. To catch the attention of their consumers, they provide a wide selection of stitched and unstitched collections, as well as pret ties for ladies and children.

10. Zellbury:

Zellbury offers a wide scope of dressing in ladies, men as well as children with beginning costs as low as Rs. 690 and so on.

Their items are really moderate and cozy to wear.

Moreover, the texture for ladies kurtis is beyond words: very delicate and light-totally ideal for the environment of Pakistan!

11. J. ready to wear brands in Pakistan

ready to wear brands in Pakistan

Junaid Jamshed was claimed by a popular pop singer turned Islamic icon who had an obvious passion for classic attire. The  ready made clothes feel like they are made for your body specifically.

Furthermore, J. have clothing for youngsters and men too. The costs start from PKR 1800, which is adequate for such sublime quality.

12. Bonanza:

With more than 40 years of involvement, Bonanza proceeds with its tradition of giving predominant texture, value for money, and popular attire to its customers.

Everything started in 1976 when the textile business had not prospered to its total potential, while Bonanza started winter wear, especially weaves for men, ladies and kids.

From that point on, Bonanza turned into a renowned brand and won regard as the expert of detail in the domain.

With over 80+ outlets across Pakistan, Bonanza stands as a gigantic clothing leader today.

In 2012 it created an exclusive line of clothes for ladies that is Bonanza Satrangi that is quite famous these days.

Now Bonanza deals in both men’s and women’s clothing which is equally famous and of good quality.

13. Maria B: ladies dress brands in Pakistan

top clothing brands of Pakistan

Maria B is one of the renowned and expensive women clothing brands in Pakistan. The struggle of Maria Butt began long ago, a style fashioner, who began her dress line in 1999 for a low scope yet these days it is an elite brand among the top brands of Pakistan.

Their high rates guarantee the best quality and deliver easygoing, western, and marriage collection lines.

Their essential objective is quality and oddity.

From easygoing to semi-formal outfits, they are giving finished fulfillment to young ladies, homemakers, and working women too.

14. Beechtree:

Beechtree makes longer tops, such as ones that end at shin height or below. This is what would be considered traditional Pakistani attire. Since many of the top brands are located in the capital city, it is common to find these trendy goods there and nearby.

Affordability-wise, it’s quite decent. You wouldn’t believe it if you saw their clothing being worn on a catwalk. We believe that combining them with more expensive outfits may be the best option.

Perhaps you could get some designer shoes in addition to some of the unstitched pullovers. Additionally, they offer several western-type pullover shirts that you may wish to pair with the more traditional style of pants. If you prefer something more classic, they also offer some darker tones in addition to the vivid yellows and greens.

15. Ego:

Ego is considered as the one of the pioneers which started the trend of modern clothing in top brands of Pakistan.

Its collection is a combination of both classy as well as modern outlooks with wonderful fabric used. The prices are reasonable, starting from PKR 2000  to PKR 10,000.

16. Ethnic:

top clothing brands of Pakistan

Ethnic is also among famous clothing brands of Pakistan which is basically an extension to famous Outfitters. Their clothing include both a mixture of western and eastern looks.

Ethnic attracts people who are more outgoing and willing to try and think out of the box. Prices begins from Rs1250/- 

17. Rang Ja:

Those who loves nomadic fashion should wear Rang Ja. The shirts generally hang to the floor and are quite lengthy. The patterns resemble a hybrid of Chinese, Mongolian, and Pakistani designs.

There are floral patterns and motifs, squares, forms like ovals, and yin and yang prints, among others. You can see that they have their models wearing the clothing out in the desert on their website. Consequently, it is clear what they are attempting to say. i.e. that their apparel is for those who like country clothing styles and is rural and rustic.

One can’t help but feel that they are attempting to stand out from the rest of the herd by being unusual. Some of the artworks’ use of colors and patterns seems fascinating.

18. Al-Karam:

women brands in pakistan

Al-Karam is another famous fashion brands of Pakistan with outlets spread across the country. Moreover, it is famous both in men and women.

Aks is know for it quality fabric and exquisite designs. It is best know for its 3 pieces suits in women which provides a dhupatta, a shit and trouser. Al-Karam provides both stitched and unstitched fabrics.

19. Asim Jofa:

Asim Jofa will best suits your preferences if you’re seeking for formal clothing. They provide a variety of garments that may resemble Western attire. They offer outfits that you wouldn’t seem out of place wearing to a wedding or possibly a dinner party, which is a nice combination of traditional Pakistani style and Western design. However, for those unfamiliar with the design, they contain recognizable Pakistani patterns and lines.

You may also want to have a look at their casual dresses, which you might wear to a dinner party or perhaps another event where you need to look beautiful without dressing too formally.

20. Oaks:

Oaks is the brand to choose from if you’re looking for timeless ready-to-wear apparel. Unexpectedly, the brand also featured a hint of Western flair since it fits better than other designs. With the line patterns down the sleeves and shoulders of their clothing. This may be because the stitching preserves the fabric’s form for a longer period of time and allows for little support from undergarments.

They also provide a variety of accessories for Pakistani fashion enthusiasts. They offer blankets, scarves, and other stuff like bottoms and sleeping straight pants. However, since they are composed of linen and Egyptian cotton, they are naturally elegant even if the focus is often on comfort and not necessarily style.


A gaze at top 20 clothing brands of Pakistan reveals the fact that there a tough competition among them.

This ensure good quality fabric which lasts long and retains its original colors.

In addition, high competition also serves as a check on prices control. Obviously, every brand has its own brand equity, yet with high competition prices tend to be more reasonable, hence good for consumers.

If you have any other favorite Pakistani clothing brand and we missed it in this article, make sure you share with us in the comment section below.

Nauman Afridi, a seasoned brand strategist, is your go-to guru for transforming brands into unforgettable experiences. With a blend of strategic insight and hands-on execution, Afridi, armed with more than just an MBA in marketing, has conjured up brand magic for diverse organizations spanning sports franchises to multinational food chains. His forte lies in unveiling a brand's essence, crafting compelling narratives, and orchestrating successful launches. Afridi's track record boasts turning brands from "meh" to "wow," employing digital marketing prowess and an innate understanding of human psychology. You can find mor about Nauman Afridi at
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